Steering your business in the right direction so that your brand is seen and heard in the right places. We specialise in Public Relations, crisis management, Media Training, Digital Marketing and Social Media Communications in South Africa and beyond.

PR and communication strategy

We are an award-winning strategic communications agency based in Johannesburg with well-established regional and international affiliate partners. As a team we are on a mission to make our clients’ vision take functional form. In other words, to deliver campaigns that works.

We see ourselves as brand-centric consultants, constantly adding value to our client’s brand equity. Building on key messages, our media-savvy team stimulates conversations across several communication platforms. To facilitate this, we integrate both traditional and new media, thus enhancing measurable return on investment.

We’re known to be professional, likeable and ethical – driven by the desire to raise the bar in what we do. One of our key traits is to dig deeper to create compelling brand stories. Don’t take our word for it, have a look at what others say about us:

PR and communication strategy

At Republicate PR, we take your entire brand into consideration when evaluating and strategically implementing your PR and communication strategy. We go above and BEYOND TRADITIONAL


R is for Relationships
Our stakeholders are key to our business’s success. Whether it is our clients or be it media, we are committed to form long lasting relationships with any individual or entity we conduct business with.
Solutions through Data
We find solutions by analysing available data, a fundamental aspect to our strategic development.
People-Centric Culture
Without the dedication and the experience our team brings to the table, we are merely a name on a door. A valued and well-supported team will go above and beyond the call of duty.
Honesty first
Sometimes hearing or telling the truth is a hard pill to swallow. We are not in the business of “spinning”, but offer transparent strategic solutions and advice that will prevent a potential crisis, or help a brand recover from a crisis.


Republicate PR

Consumer & Lifestyle

Republicate PR


Republicate PR


Cups of Coffee Consumed
Total ROI Generated (R)
0 mil
Offices Worldwide
Years of Experience
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Frequently Asked Questions

Public relations, or PR, is the practice of building and maintaining relationships between a business and its target audience. It involves creating and disseminating positive messaging about the brand through various channels, including media relations, content creation, and social media. PR can help businesses increase brand awareness, establish credibility, and shape public perception. By crafting a compelling narrative and fostering positive relationships with key stakeholders, PR can play a crucial role in driving business growth and success.
Measuring the success of a PR campaign involves tracking a range of metrics that align with your business goals. These can include media coverage, social media engagement, website traffic, lead generation, sales, and more. At Republicaté PR we use a data-driven approach to assess the impact of our campaigns, using tools like media monitoring and analysis, website analytics, and social media listening. By analyzing these metrics, we can provide regular reports on the effectiveness of our PR strategies, and make adjustments as needed to optimize results.
At our PR agency, we offer a variety of services that can help your business build its brand, increase its visibility, and connect with your target audience. Our services include media relations, influencer marketing, crisis management, event planning, social media management, and content creation. We tailor our services to meet the specific needs of each client, whether it’s raising brand awareness, improving reputation, or increasing sales. We work closely with our clients to understand their goals, and then develop customized PR strategies to achieve them.
At Republicaté PR we understand the importance of consistency in your brand message. We work with you to establish a clear and consistent message that reflects your brand values and resonates with your target audience. Our team is skilled in developing messaging guidelines and creating brand messaging that aligns with your overall business goals. We will also ensure that your message is consistently communicated across all platforms, including media outreach, social media, and other channels. With our strategic approach to PR, you can be confident that your brand will be presented in a cohesive and compelling way across all channels.
We have a strategic media relations approach that focuses on building strong relationships with journalists and media outlets in your industry. Our media relations team will work closely with you to identify the most relevant media outlets and journalists, and create a tailored pitch that resonates with their interests and editorial calendars. By providing valuable content and insight, we aim to position you as an expert in your field and secure high-quality media coverage that elevates your brand and boosts your credibility. Throughout the process, we maintain open communication with you and provide regular progress reports to ensure that we are meeting your goals and expectations.
We understand that crises can happen to any business at any time. We have a team of experienced professionals who are trained to handle crisis communications with speed and effectiveness. Our approach is to address the crisis head-on with honesty and transparency while providing timely and accurate information to all stakeholders. We work closely with our clients to develop a crisis communication plan that outlines the key messages, spokespeople, and communication channels to be used during a crisis. By having a plan in place and a team of experts to execute it, we can help to minimize the impact of a crisis on your brand reputation.
At our PR agency, we offer a range of services that are customized to meet the unique needs of each client. As such, our pricing structure can vary depending on the scope of work and the services required. We work with clients to develop a tailored approach that fits within their budget, while still delivering the highest quality results. We believe in transparency and will provide clear pricing information upfront, so there are no surprises along the way
We place a high priority on staying current with industry trends and changes in media. We regularly monitor news and social media, attend industry conferences and events, and maintain relationships with journalists and media outlets to stay informed of the latest developments. Additionally, we continuously evaluate and adapt our strategies and tactics to ensure that our clients are staying ahead of the curve and receiving the most effective and relevant PR services possible.

Public relations (PR) is the practice of managing the spread of information between an individual or an organisation and the public. It is used to build relationships with stakeholders, create a positive public image, and increase brand awareness. PR professionals use a variety of tactics such as press releases, media relations, social media campaigns, and events to reach their target audiences.

Media relations is the practice of managing communication between an organisation and the media. It involves creating relationships with journalists, bloggers, and other influencers to help spread awareness about your brand or organisation. Media relations can be used to build credibility, increase visibility, and create a positive public image for your business.
PR is a great way to build relationships with your target audience and create a positive image for your brand. Unlike advertising, PR focuses on creating content that is informative and engaging, which can help you build trust with your customers. Additionally, PR can be more cost-effective than advertising since it does not require large investments in media buys or production costs.

Yes, PR firms do offer reputation management services. Reputation management is an important part of public relations and involves monitoring and managing the public perception of a company or individual. PR firms can help to create positive content, manage online reviews, and respond to negative press in order to protect and enhance the reputation of their clients.

Yes, PR firms do offer reputation management services. Reputation management is an important part of public relations and involves monitoring and managing the public perception of a company or individual. PR firms can help to create positive content, manage online reviews, and respond to negative press in order to protect and enhance the reputation of their clients.
The term “Agency of Record” (AOR) refers to a business relationship between a company and an agency. The AOR is responsible for managing the company’s advertising campaigns, including creating and executing strategies, developing creative materials, and placing ads in various media outlets. The AOR also serves as the primary point of contact between the company and its advertising partners.
It depends on your budget and the resources you have available. If you have the time and expertise to manage your own PR, then it may be a good option for you. However, if you don’t have the necessary skills or resources, then hiring a PR firm may be a better option. A PR firm can provide valuable insights into how to best reach your target audience and can help ensure that your message is communicated effectively.

Choosing the right PR firm for your business can be a daunting task. It’s important to do your research and find a firm that has experience in your industry and understands your goals. You should also consider the size of the firm, their reputation, and their track record of success. Additionally, it’s important to have an open dialogue with potential firms to ensure that you are comfortable with their approach and confident in their ability to deliver results.

It depends on your goals and objectives. If you are looking to increase brand awareness, build relationships with key influencers, or launch a new product or service, then working with a PR firm that specialises in your industry can be beneficial. They will have the knowledge and experience to help you reach your goals more effectively. However, if you are looking for more general PR services such as media relations or crisis management, then it may not be necessary to work with an industry-specific firm.

The cost of public relations services can vary depending on the scope and complexity of the project. Generally, PR firms charge an hourly rate or a flat fee for their services. It’s important to discuss your budget and expectations with any potential PR firm before signing a contract.


"Whenever we need to assist our clients with creative PR campaigns, our first point of contact is Republicate PR. We go a long way! The team always deliver exceptional campaigns and go above and beyond to ensure we deliver."
Christine & Lizette — MD & Creative Director
ER Digital
"It's always a pleasure to work with Republicate PR. They are on top of their game, eager to set a plan in motion, and provide the necessary answers! Both our agencies share a strong commitment towards excellence. As digital marketing specialists we team up with the best, thus making Republicate an ideal partner to work with."
Devon Llwellyn — MD
Republic Digital Consultancy